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Media Kit

The Cumberland Plateau's dominant marketing is 102.5 WOW COUNTRY/WOWF-FM Radio. 102.5 WOW COUNTRY does extensive music research, tremendous on-air promotions, unique contests, listener participation and community involvement. 102.5 WOW COUNTRY will give its listeners the best radio station and its advertisers, the premier advertising vehicle on the Plateau.

Frequency:102.5 (FM)
Power: 25,000 (Stereo)
Operating Schedule:24 hours, Seven days per week
Format:Country
Slogan:Today's Country and the Legends
Market:Cumberland County (Crab Orchard, Crossville, Fairfield Glade, Homestead, Mayland, Pleasant Hill & Tansi)
Coverage:Seven County area including Bledsoe (Pikeville), Cumberland (Crossville), Fentress (Clarkange & Jamestown), Morgan (Wartburg), Overton (Livingston), Putnam (Monterey), Rhea (Spring City), Roane (Harriman, Kingston & Rockwood) and White (Sparta).
Target audience:102.5 WOW COUNTRY programming is researched and designed to reach Adults 25-54 years old. Also, WOW COUNTRY 102.5 consistently dominates adult listeners in the 18-49 & 35-64 demographics.
News:A fulltime local news staff that provide up to the minute coverage throughout the week and weekends. And on the national scope, FOX Radio news provides top of the hour updates on the most current events.
Weather:Hourly weather updates including breaking severe weather updates
Special Programming:All Request Country Cafe, Drive @ Five, UT Football & Basketball, Cumberland County High School Football & Basketball, Community Calendar, Obituaries, Sunday's Kind Of Country, Grand Ole Opry Weekend, Bill Cody's Classic Country Weekend, Birthday Bash, various contests and promotions as well as Remote Broadcasts

Area Coverage Map

Area Coverage Map
Shadden Tire Company
Cumberland Medical CenterCumberland Farmers CooperativeWyndridge Health and RehabCiphertek Systems, LLCCreative Discovery MuseumDave Kirk Automotive


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102.5 WOW COUNTRYMix 99.31490 WCSV Sports Radio1330 WAEW AM Talk Radio